The Update
May 2024
Welcome to The Update, where we give an overview of the key features we released. We are excited to introduce you to our new Ad Experience this month. This includes a range of new features that streamline ad creation and support some long-asked functionality. Read more below.
Welcome to the New Ad Experience
Nexta's banner builder, with Magic Copy and the Media Manager, makes it easy to create high-performing ads. However, with new formats and channels, the old Banner Builder has become too inflexible and slow. This resulted in frustrations, manual workarounds, and wasted time during ad creation. All until now.
Welcome to Nexta's new Ad Experience. Today we introduce our updated ad builder, new Meta ad formats, improved previews, and ad details. With these features, we significantly improve the experience of creating ads, making it quicker and easier to create the right type of ads for end clients and understand the state and details of the ad. Say goodbye to annoying workarounds and say hello to a streamlined experience.
The New Ad Builder
The new ad builder allows extended functionalities. We have now aligned the image and video ad creation into a new streamlined experience.
This makes it easier to create ads for clients and saves you some crucial time. Further, we added new carousel ad functionality and a new preview option.
Highlighted Features
Meta Carousel Cards
Add individual text and headlines to individual cards of your Meta Carousel Ads. This makes it easy to highlight different products and services for your clients.
Edit Live Ads
You can now edit an ad that is active on a campaign. The edit is directly transferred to the active campaign. No need to create new ads any more and waste time.
The New Ad List
The new ad list makes it easier to manage and edit ads. Save time by editing ads quicker and understanding the ad state.
With the new ad states Draft, Active, and Error, you know if an ad is a draft or live on a campaign. Stop comparing ad names and start focusing on creating value for clients.
Your ad is in error? No problem our support team is always ready to help you.
The Transition Phase
There will be a transition phase going from the current banner builder to the new ad experience. During this phase, you will see two sections with existing banners being located in the old banner list. Note that these will not be transferred. Further, existing banners must be edited in the old banner builder.
Below you find a detailed overview of the ad experience roll-out.
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May 15th: New Meta Ad Formats and Ad PreviewsWe will release new Meta ad formats. We are now supporting single image, video and carousel. This includes the functionality of adding different headlines to individual cards. Further, we have updated our ad preview functionality making it easier inspect ads and share it with client.
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May 28th: New Ad Formats in the Ad BuilderThe new ad builder will now support all relevant formats across our supported platforms, Adform, Google, Google Ad Manager, and Meta. You now have one tool you can use for all you banners. As easy as it could be.
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June 4th: Efficiency Boost for Ad UploadsWe’ve optimized the upload process for image ads, HTML ads, and script ads, making it faster and more efficient. Now, you don't have to wait around for uploads to complete—you can keep moving with your day, hassle-free.
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July: Magic Copy Comes to the New Ad BuilderWe are now moving the last functionality over to the new ad builder so you can create ads in the most streamlined way.
